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Jan 26, 2017

Episode 55 "Digital Branding" The panel discusses how companies and sports organizations are tackling branding and storytelling in the digital age. Russ talks about the origin of Front Office Sports and how it's come a long way from just being a student run website. The panel also touches on influence marketing and how the brand to influencer relationship will look in 2017. Panel: Brandon Fleshman- Digital Media Coordinator at Under Armour Garrett Green- Digital Media Strategy at VaynerMedia Russ Wilde JR. - Brand Strategy at Thuzio and COO of Front Office Sports Introduction and closing voice over provided by Dylan Black Listen to the show: Itunes: Soundcloud: Follow The Host and show on Twitter: Like PopTernative on Facebook: